One Small Step
Disciplines
Packaging Design
Motion Graphics and Animation
Photography
Credits
William Ren
Jane Yun
Overview One Small Step is a luxury foot care brand that is inspired by newtro culture, a term used to describe a mix of modern and retro styles, which was popularized in South Korea. The branding mixes retro textures and color palette with modern typography to create an out of this world look.








Storefront



Process Work
Textures created with oil, bath bombs, colored lighting, and photographed.
Textures created with oil, bath bombs, colored lighting, and photographed.



